Marketing plugin
Draft content, plan campaigns, and manage launches. From brief to publish without the back-and-forth.
About this plugin
The Marketing plugin turns Claude Cowork into a full-stack marketing assistant. Give it a brief and it produces first drafts — blog posts, ads, email sequences, social copy — in your brand voice. It can also plan campaign calendars, analyse performance data, and help prepare launch materials, saving hours of back-and-forth each week.
What it's best for
Marketers, content writers, growth teams, and agency owners
How to install the Marketing plugin
Claude Cowork plugins are available to all paid plan users — Pro, Max, Team, and Enterprise.
- 1
Open Claude Desktop
Download Claude Desktop from claude.ai/download if you haven't already — it's free to download, but you'll need a paid plan (Pro, Max, Team, or Enterprise) to access Claude Cowork.
- 2
Go to the Cowork tab
Click the Cowork tab in the left sidebar. This is separate from Chat and Code — it's designed for non-technical knowledge work.
- 3
Click Customize → Browse plugins
In the left sidebar of Cowork, click 'Customize'. Then select 'Browse plugins' to see all available plugins.
- 4
Find "Marketing" and click Install
Search for "Marketing" by name in the plugin browser, or scroll to find it. Click 'Install'. If it needs a connector (for example, Notion or Slack), you'll be prompted to sign in once.
- 5
Use it with a slash command
Start any Cowork conversation and type '/' — you'll see the new skills this plugin added. Select one and Claude handles the rest.
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